ANNDERSTAND AW17 

ANNDERSTAND 17秋冬大片 

ANNDERSTAND 17秋冬大片取景于伦敦老城区,古老的建筑与现代的街景融洽地结合在一起,充分体现了ANNDERTSAND超越现代的独特风格。我们再次邀请了ANNDERSTAND的好朋友,以伦敦为据点的新西兰籍华裔时装摄影师ANNIE LAI为我们拍摄了一组浪漫的时尚大片。印花特别合作设计师:Misa Wu 摄影:Annie Lai 摄影助理:Alessandro Schneider 发型/化妆:Phebe Wu 模特:Simona

We came to LONDON to collaborate with Photographer Annie Lai  for ANNDERSTAND 17AWCampaingn.All RTWS are from ANNDERSTAND 17 AW collection.Photography Assistant:Alessandro Schneide.rModel:Simona.Makeup&Hair:Phebe Wu.Print Colalboration Designer:Misa Wu.Please enjoy. 

ANNDERSTAND AD CAMPAIGN STORY #1 LONDON

ANNDERSTAND 17春夏 故事1.伦敦系列 欣赏

我们前往伦敦,邀请ANNDERSTAND的好朋友,来自伦敦的摄影师Greg Lin为我们拍摄了春夏大片故事1伦敦系列。珠宝设计来自设计师Yifan Gao。所有成衣来自ANNDERSTAND SS17系列。

 
We came to LONDON to collaborate with Photographer GREG LIN  for ANNDERSTAND 17SS AD Campaingn Story #1 London series. Jewelry designed by YIFAN GAO.All RTWS are from ANNDERSTAND 17 SS collection. All RTWS are from ANNDERSTAND 17 SS collection. Model:Alek Niew.Makeup&Hair:Jinny Kim.Please enjoy. 

ANNDERSTAND AD CAMPAIGN STORY #2 LONDON

ANNDERSTAND 17春夏 故事2.上海系列 欣赏

我们来到中国上海,邀请ANNDERSTAND的好朋友,来自上海,伦敦学成归来的摄影师崔晓峰(微博:不能好好聊天的马特崔)为我们拍摄了春夏大片故事2上海系列。所有成衣来自ANNDERSTAND SS17系列。模特:Karolina 妆容:King 

 
We came to Shangahi to collaborate with Shanghai based Photographer Matthew Cui(insta:matthew_cui)  for ANNDERSTAND 17SS AD Campaingn Story #2 Shanghai series. All RTWS are from ANNDERSTAND 17 SS collection. Please enjoy. Model:Karolina.Makeup&Hair:King

ATOGxANNDERSTAND AD CAMPAIGNS

ATOGxANNDERSTAND 欣赏

我们前往伦敦,邀请ANNDERSTAND的好朋友,来自伦敦的摄影师ANNIE LAI为我们拍摄了一组ANNDERSTAND为ATOG内衣定制所设计的特别内衣定制系列。四款内衣均为ANNDERSTAND为ATOG特别设计。珠宝设计来自设计师YIFAN。内衣手绘稿来自MISA。所有成衣来自ANNDERSTAND SS17系列。

 
We came to LONDON to collaborate with Photographer ANNIE LAI  for this special collaboration collection between ATOG and ANNDERSTAND AD Campaingn photography.Four lingerie were designed by ANNDERSTAND, made by ATOG,jewelry designed by YIFAN,fashion sketch by MISA.All RTWS are from ANNDERSTAND 17 SS collection. Please enjoy.

2017 SS BACKSTAGE

2017春夏时装秀后台花絮精选 

ANNDERSTAND 首个完整系列被世界著名发掘全球设计新星平台FASHION SCOUT选中,作为其全球28个走秀品牌之一在2017年春夏伦敦时装周期间亮相。ANNDERSTAND在伦敦期间的静态展与走秀吸引了大量来自全球顶尖的媒体包括VOGUE,BBC,新华社,中国日报等青睐,并得到来自五大洲顾客的喜爱。请欣赏来自伦敦摄影师GREG LIN为ANNDERSTAND拍摄的精彩后台花絮。

 
ANNDERSTAND’s first complete collection was selected by world famous FASHION SCOUT and we were be able to display and have a catwalk during 2017 SS London Fashion Week period. For the display and catwalk,ANNDERSTAND has attracted many famous  medias’ attention.Such as VOGUE,BBC,Xinhua,China Daily etc. And we also attracted many customers’ attention around the world and we are actively negociating with different showrooms internationally. This time, we invited London based photograoher Greg Lin to take photos for our runway backstage. Please enjoy!
 
 

NYC AD CAMPAIGNS

纽约广告大片欣赏

我们前往纽约,邀请ANNDERSTAND的好朋友,来自纽约帕森斯设计学院的摄影师DACHUAN为我们拍摄了一组极具大都市风情的广告大片。

 
We came to New York to collaborate with Photographer DACHUAN from Parsons The New School for Design for this special mini collection AD Campaingn photography.Please enjoy.